Tuesday, September 29, 2020
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Niantic will soon let small businesses pay to have a Pokémon...

Sponsored locations aren’t new to Niantic games. Companies like Sprint, McDonald’s and AT&T have had sponsored locations in games like Pokémon GO and Harry Potter: Wizards Unite for a long while now. The idea: by turning your business into a big in-game beacon and giving players some reason to stop by, you increase foot traffic.…

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